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Services
Platinum Public Relations offers a diverse range of services tailored to suit our client’s needs which makes us a one stop communication shop.
In addition to providing clients with a service in public relations, Platinum Public Relations also offers Training and Development for consultants in a public relations environment.
Communication services:
- Public Relations.
- Marketing.
- Strategic event management.
- Advertising.
- Corporate reputation and image building.
- Media management.
- Brand management.
- Publicity management.
- Promotions.
- Development of creative concepts.
- Strategy development and implementation.
- Internal communications.
- External communications.
- Content development for newsletters and brochures.
- Shopping centre PR management.
- Concert management.
- Project management.
- Hospitality for guests.
- Database management.
Training and development services:
Platinum Public Relations designs, develops and implements PR training programmes for various levels of consultants.
Each trainee is assessed and evaluated before developing and designing a training programme specific to the trainees needs. The training programmes take place in the form of group lectures, one-on-one meetings and on-the-job training. The duration of the training programmes can vary depending on the depth and scope of the assignment.
The training programme is concluded with a presentation of a comprehensive training report back and evaluation.
The following are the type of training programmes offered for PR professionals:
- Strategic event management.
- Media relations and management.
- Presentation skills.
- Time and financial management of a project.
- Client relations and management.
- Writing techniques and skills for the communication industry.
- Hands-on basic computer skills.
- An integrated approach to public relations.
- The real world of PR – a philosophical and theoretical approach.
- Developing and implementing a communication strategy.
- Motivational skills and image building.
Event, Conference and Sponsorship Management
Conferences & Exhibitions:
- Venue scouting, research and selection
- Budgeting
- Event strategy and PR
- Transport and Accommodation requirements
- Event set-up (stage, lighting, audio visual, décor and theme)
- Medical and Security services
- Agenda, Conference Content, Corporate Branding and Conceptualisation
- Sourcing and booking entertainment and guest speakers appropriate for the event
- Catering management and menu selection
- Logistics and timeline management
- RSVP management
- Staffing and vendor relations
- Design and decor
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Events:
- Award dinners
- Year end functions
- Golf days
- Product launches
- Social soirees
- Team building
- Exhibitions
- Conferences
Communications:
- Ideas generation and strategic concepts that can be leveraged across multiple platforms
- Conceptual copywriting for invitations, flyers, brochures, posters, banners, presenters, print ads, etc.
- Media writing for press releases, advertorial and feature articles
Sponsorship:
- Call for sponsors campaigns
- Sponsorship sales
- Planning, implementation and management
- Sponsor and exhibitor registration and confirmation
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